Savic Fishing Gear has achieved remarkable growth, with over 700 franchise stores operating across Asia. Since entering the Chinese market in 2003 through its Guangzhou sales center, the brand has expanded to Tianjin and Chongqing, establishing a robust distribution network2. The company’s success is driven by its franchising model, offering comprehensive support in training, logistics, and marketing. Notably, Savic’s products, such as its award-winning fishing rods and lures, have been featured in major angling events, including the 2010 Qingdao International Ocean Festival’s "Savic Cup" Sea Fishing Competition5. This expansion reflects Savic’s mission to deliver high-performance gear while fostering a passionate angling community.